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Bec & Bello

This is the story of Bec-

Bec & Bello came to be by the fact that as a mother, I kept finding that shopping in the market for products as simple as a backpack for my kids, that appealed to my taste and style, led to the same assortment of prints and trends that weren’t really anything that myself, or my children connected with.

All I wanted at the time was uncomplicated products that used natural colours, with a touch of sophisticated fun. So after some gentle persuasion by my supportive husband, I finally decided to lean in on my years of Brand Marketing and Product Development experience to start working on my first collection that is now the Bec & Bello flagship products - our kids backpack range.